Revolutionizing Laddu Distribution in Tirumala

On June 24, 2025, the Tirumala Tirupati Devasthanams (TTD) unveiled a major digital step forward by introducing five UPI-enabled kiosks at the sacred Tirupati laddu counters. This initiative is set to redefine how millions of devotees acquire the revered laddu prasad at the Sri Venkateswara Swamy temple in Tirumala.

Streamlined and Transparent Laddu Purchase Process

The new kiosks are strategically positioned to ease the process for pilgrims, offering two convenient options for laddu purchase:

• With Darshan Ticket: Devotees can enter their darshan ticket number to access additional laddus.
• Without Darshan Ticket: By providing a valid Aadhaar number, pilgrims can buy up to two additional laddus per person.

Once a selection is made, devotees complete payment via UPI QR code, receive a printed receipt, and collect their laddus at the counter with minimal waiting time.

Benefits of UPI-Enabled Kiosks at Laddu Counters

This digital integration by TTD offers several impactful advantages:

• Faster Transactions: UPI-based payments streamline the process and eliminate delays.
• Reduced Congestion: Minimizes crowding at popular prasad counters.
• Aadhaar Validation: Enhances authenticity and discourages misuse by ensuring accountability.
• Senior-Friendly Interface: Designed for intuitive use, enabling easy navigation for all age groups.

Aligning with India’s Digital Payment Vision

TTD’s kiosk initiative is in sync with the national movement toward digital inclusion. Encouraging UPI-based, cashless transactions also helps eliminate black-market sales and ensures fair access for all pilgrims.

TTD’s Dedication to Pilgrim Welfare

The deployment of these kiosks highlights TTD’s enduring commitment to service excellence and innovation. Feedback from devotees has been overwhelmingly positive, applauding the convenience and efficiency of the upgraded laddu purchase system.

Additional Facilities and Darshan Updates

TTD has also released Rs 300 Special Darshan tickets for September 2025, available online from June 24. Pilgrims can book accommodation for Tirumala and Tirupati through the official TTD portal at:
https://ttdevasthanams.ap.gov.in
This centralized platform ensures secure, fraud-free bookings.

Why This Upgrade Is Spiritually and Logistically Important

The sacred Tirupati laddu holds profound spiritual value. The new kiosks provide easier, faster, and more transparent access to this holy offering, reaffirming TTD’s status as a leader in pilgrim-centric innovation.

Conclusion: A Step Forward in Temple Management Excellence

With UPI-enabled kiosks now live at Tirumala, TTD is modernizing one of the most cherished aspects of the pilgrimage. This move not only enhances the devotee experience but also represents a significant milestone in combining tradition with technology.

Frequently Asked Questions (FAQs)

1. Can I buy laddus without a darshan ticket?
Yes, you can purchase up to two additional laddus using a valid Aadhaar number.

2. Is payment by cash still allowed at the kiosks?
No, the kiosks support only UPI payments to promote cashless transactions.

3. Where are the kiosks located?
They are installed at major laddu counters in Tirumala for easy access.

4. Are the kiosks available 24/7?
The kiosks operate during standard laddu counter working hours.

5. Is Aadhaar required for all purchases?
Aadhaar is only required if you’re purchasing laddus without a darshan ticket.